The index is authored by Frank DuBois, a global supply chain management expert and professor at American University. DuBois developed the list based on data from the National Highway Traffic Safety Administration, along with the location of the company headquarters, design, research and development, and where are recorded.
More comprehensive than other studies of its kind, the Kogod index ranks models based on seven weighted data points including several factors unaddressed by the American Automotive Labeling Act, the basis for “made in America” automotive studies. The Kogod study considers:
1. Profit Margin: Location of the automaker’s global headquarters
2. Labor: Where the vehicle is assembled
3. Research and Development
4. Inventory, Capital, and Other Expenses: Location of assembly
5. Engine and Transmission: Location of production
6. Body, Interior, Chassis, Electrical, and Other: Location of production
7. The NHTSA AALA “Domestic Content” Score
According to the American Automotive Labeling Act, if 75 percent or more of a car’s parts by value come from the U.S. or Canada, it’s considered a domestic product. Nearly 80 percent of Americans would prefer an American-made product, according to a Consumer Reports National Research Center survey. Furthermore, Consumer Reports recommends the AU/Kogod study as the best source to decipher which vehicles are American made.
Click here to view the complete 2015 Kogod Made in America Auto Index.
General Motors Co. (NYSE:GM, TSX: GMM) and its partners produce vehicles in 30 countries, and the company has leadership positions in the world’s largest and fastest-growing automotive markets. GM, its subsidiaries and joint venture entities sell vehicles under the Chevrolet, Cadillac, Baojun, Buick, GMC, Holden, Jiefang, Opel, Vauxhall and Wuling brands. More information on the company and its subsidiaries, including OnStar, a global leader in vehicle safety, security and information services, can be found at http://www.gm.com/.
About American University Kogod School of Business
American University’s Kogod School of business was the first business school in Washington, D.C. and is now one of its leading institutions. Dedicated to providing an interdisciplinary business education, Kogod offers market-driven undergraduate and graduate degree programs. Kogod’s diverse faculty includes distinguished scholars, executives-in-residence, and entrepreneurs with decades of both research and real-world experience. Kogod is dedicated to preparing its students to conduct business in the capital in a variety of different programs and fields. The school is accredited by the Association to Advance Collegiate Schools of Business, representing the highest standard of achievement for a business school worldwide. For more information about Kogod, please visit http://www.american.edu/kogod/.
GM Public Policy Communications